Bitdefender India redefines channel bond at Value Distributor Meet 2017 held in Vietnam

January 5, 2017

BD Software Distribution (BD Software), the Country Partner for Bitdefender in India, has honored its top channel partners from South, West and East India at the four-day Value Distributor Meet 2017 conducted in Ho Chi Minh City, Vietnam. In 2016, BD Software came out strong in its channel strategy to promote Bitdefender products across all regions of India. Along with its Retail Sub-Distributor for East, South and West regions Link Telecom, the company availed new offerings and refurbished channel incentive programs while continuing making heavy investments in marketing and channel resources. Marking the success of company’s channel strategy, Bitdefender India’s Value Distributor Meet 2017 saw participation of more than 20 recognized channel partners who got an opportunity to explore Vietnam’s diverse culture, ancient traditions, important historical sights and the vibrant nightlife. The Partner Conference held on 19th January, 2017 in Ho Chi Minh City, highlighted Bitdefender achievements and technological advanced over the course of 2016, as well as company’s strategy for the Indian market. Being a partner-driven company, BD Software ensured its channel partners it will continue to be focused on delivering technological excellence and partner support. The company has committed to forge strong collaboration with value-added partners and systems integrators in order to bring the awareness about Bitdefender’s award-winning security technologies at the entirely new level in India. BD Software along with Link Telecom recognized all the channel partners participating in Bitdefender India’s Value Distributor Meet 2017 for their eminence in customer service, marketing innovations, and excellence in supplying and integrating Bitdefender solutions. “BD Software continues to rely on two most important aspects of delivering best cybersecurity solutions – the brilliant technology developed by Bitdefender and dynamic, creative and trustworthy channel community that has always played a critical role in driving our business success,” said Zakir Hussain Rangwala, Director of BD Software. “We look forward to getting more reliable channel partners signed up for our exciting programs and incentives and increase their business as well as their footprint in cybersecurity market in India”.
Some of the key highlights of Bitdefender India’s Value Distributor Meet 2017, included visit to Cu Chi underground tunnels near Ben Dinh village, one of Vietnam’s most intriguing battlefields and a boat trip on the Mekong river considered as Southeast Asia’s major river system. Travelling to a remote village by a horse cart to taste Vietnamese green tea with honeybee added depth to the overall experience. “It was a wonderful trip to an amazing location conducted so well by BD Software and Bitdefender. Partners are already looking forward to this being an annual event and in an even better location in January 2018,”Kaushik Goswami, General Manager, Link Telecom said. Commenting on his experience at Bitdefender India’s Value Distributor Meet 2017Ramesh P of Roop Technology Pvt Ltd, said: “It was an excellent event organised by Bitdefender India as it emerged as a single opportunity to meet all the team, including international and Indian team of Bitdefender, with co-distributors, and share the views on products, both from technical and commercial point of view. Hope very soon the product will boom in sales and will become number one brand in India”.